Relationship Marketing
November 24, 2013
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A buyer persona lets you tailor your message to a specific person who represents a category of your customers.
The last several years’ economy has brought a bevy of new trends when it comes to saving a buck. Getting what you can for the least amount of overhead.
Let’s start this by asking yourself, “When I market my company, am I a bullhorn or a magnet?” The answer to that simple question will open your eyes to the differences in Inbound and Outbound Marketin
So your blog isn’t bringing in the floodgates of visitors you hoped? How do you maximize your blog and drive traffic? Here are 5 easy tips to use when writing a blog to get noticed.
You read the title right… it’s time to fire your entire sales force and totally revamp your business model. But before you send your sales team to pack up their desks, let me explain.
If you will please accompany me back to the evening of May 1, 2013 for just a moment. I’ll even hold open the beautiful glass doors of the University of Northwest Ohio Event Center as you enter.
During the first quarter, through collaboration with administrators and the marketing team at HCF, we began looking at ways we could celebrate National Cancer Survivor Day.
If this is your first time hearing of Change.org? their mission is “To empower anyone, anywhere to start, join, and win campaigns for social change.
If there is anything we can count on in this world, it is change. On June 5, YouTube will be changing their layout to “YouTube, One Channel.”
Every website owner covets that precious first place spot in Google’s search results, but the strategies of how to get to the top are often fraught with confusion.
Quite a bit has been said, including an article on our own blog, about making sure your brand’s posts on Facebook get seen.
With the migration of entire business platforms to the online forum, companies have had to focus their marketing budgets on whole new strategies for interacting with their target audience.
No matter if you have a sales team or you are your sales department, we’ve compiled four professional sales tips that will help save you time, money and increase your profits – guaranteed.
The goal of advertising should be to get your target audience to know, like and trust you… in the end that’s why people buy from you. Why aren’t presidential candidates more like marketers?
Looking for a “Great Company Culture?” There is no easy route in building a culture of enablement, engagement, and encouragement.
You’ve heard the buzz, but want to know more about Google+? Maybe you’re already on Google+, but want to make better use of its features?