Friends Care Community is a unique retirement community that needed to tell their story online. One of the major goals was to create a cohesive brand story via a new website and through social media management. All of these things would work together to help Friends gain new leads.
The website needed to follow current best practices with a responsive design while adhering to their new brand standards. Additionally, web copy and images would help to tell the story of the community while working within SEO best practices for enhanced organic search results.