Yachiyo of America has been producing parts in the United States and North America since 1997, however, they lacked a web presence. Their priority was to create an online presence through a comprehensive website.
Our team focused on telling a compelling story through copy and the use of large images throughout the design. The goal was promotion, not sales, as Yachiyo simply wanted a website to explain who they are and what they do, to humanize the brand. there was a concentrated effort to humanize the brand. Eventually, they plan to use the website for job recruiting so a portal was created which can be expanded as needed.